- New User Exclusive
Coloribbon Unveils New Luxe Grasscloth Wallpaper
Grasscloth is a natural handcrafted wallpaper with unique variations and irregularities in texture, color and weave, which is an inherent quality of the material and used by the interior design community to add warmth and elegance to the space. Previously, only solid or single-color screen printed designs have been available. The advancements in digitally printing this material unlock new design possibilities and sustainable production as every customer selection is made-to-order.
“The launch of our new grasscloth substrate is perfectly timed with market demand,” said Spoonflower’s General Manager, Michael Jones. “The popularity of wallpaper is more than a moment, it’s a movement and the fact that consumers can either curate a custom design or upload their own unique design on the Spoonflower Marketplace makes wallpaper come to life according to each customer’s creativity and self-expression. Grasscloth adds a rich dimension of depth to the Spoonflower wallpaper suite, and we are confident the interior design industry in particular will fall in love with the possibilities Spoonflower’s grasscloth wallpaper presents for every imaginable space.”
Popular home and interior design professional Influencers with collectively over 2.1 million followers including Mina Starsiak-Hawk of HGTV’s hit show, “Good Bones,” high-engagement renovation and redesign enthusiasts Chris Loves Julia and national publication-featured The Brownstone Boys will promote Spoonflower’s grasscloth wallpaper launch on social media featuring custom-designed samples of the substrate in myriad designs by Spoonflower artists.
Spoonflower’s Marketplace includes over 1 million designs, and it powers a diverse community of more than 3.3 million unique artists, creators, makers and interior designers with 4,000 new designs uploaded on average every day. January 2022 marked Spoonflower’s highest wallpaper sales month since the product’s 2012 introduction and 148% YoY customer growth and it is based in the tech hub Research Triangle Park (RTP) area in Durham, North Carolina with an international office in Berlin.